2:00pm: Mainstage Presentation

• Welcome: Linda Yaccarino (NBCU)

 

• Fireside Chat: Steven Wozniak and CNBC’s Carl Quintanilla

 

• One Platform at Scale: Ryan McConville (NBCU)

 

• Unlocking the Future of First Party Data: John Lee (NBCU), Deborah Wahl (GM)

 

• The Power of Content and Technology: Josh Feldman (NBCU), Jenny Burke (NBCU)

 

• Fireside Chat: Jill Kramer (Accenture) and CNBC’s Jon Fortt

 

• The Future of Measurement: Kelly Abcarian (NBCU)

 

• Joint Industry Committee Panel:

• Moderated by MSNBC’s Stephanie Ruhle

• Cara Lewis (dentsu)

• Amy Ginsberg (Horizon Media)

• David Campanelli (Horizon Media)

• Krishan Bhatia (NBCU)

• Geoffrey Calabrese (OMG)

• David Levy (OpenAP)

• John Halley (Paramount)

• Sarah Squiers (TelevisaUnivision)

 

• Closing: Krishan Bhatia (NBCU)

4:30pm: Breakout Sessions

• Track A: Data and Measurement

• Getting to the Heart of Impact: Connecting Reach, Resonance and Emotion

• First-Party Data Is Future-Proofing Advertising

in partnership with



 

• Track B: Gaming and CTV

• Why Gaming and Why Now?

• CTV and the Self-Service Revolution

 

• Track C: Inclusion and Innovation

• Commerce as Content

in partnership with



• Building a More Inclusive Streaming Landscape

5:45pm: Evening Reception