On Sunday, October 11, 2020, International Day of the Girl, NBCUniversal Chairman Linda Yaccarino launched #ShesMy, honoring the women of all ages who have supported, inspired, and championed us over the years. Because the amazing women in our lives are not one-dimensional, and deserve recognition for the many roles they play.
#ShesMy is a social celebration to do just that. Shine a spotlight on someone in your life by simply telling the world who she is to you.
Women do incredible things every day: they run countries and lead companies, break news and bring characters to life. But behind the scenes, too, these same women do incredible things for us personally: they encourage us, listen to us, advocate for us, and so much more.
Jam Out to the #ShesMy Playlist thanks to our friends at Dentsu.
How to Participate
- Find a picture of an impactful woman in your life
- Head to Twitter, Instagram, Facebook, Snapchat or LinkedIn to share
- *Be on the lookout for our custom #ShesMy Snapchat filter on October 11th and 12th by swiping in your app*
- Use the hashtag #ShesMy to describe who she is to you
- (See examples below)
- Nominate others to recognize all the special woman in their lives
- Post and join in the celebration of who SHE is to YOU
Additional Resources
Download our new video backgrounds and social imagery to celebrate #ShesMy
Video Backgrounds
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